With the release of Lazaretto, Jack White will release an unprecedented version of the album on vinyl, called an Ultra LP, that contains numerous special features and will make you re-think the possibilities of the enduring format.
As White and Ben Blackwell of Third Man Records explain in this short video, the Lazaretto Ultra LP will run at three speeds. There's the standard 33 1/3 bulk of the album. But there's also a track hidden under the center label that plays at 78 RPM, and another that plays at 45 RPM. Yeah, there are bonus tracks hidden under both labels.
The album includes "dual-groove technology" which means you hear alternate versions of the album depending on where you drop the needle. The intro for the song "Just One Drink," for example, plays either an acoustic or an electric guitar —- they eventually merge into a single track. Side A plays from the inside out. In other words, you put the needle down near the center label and it moves out toward the record's outer edge and ends with a locked groove that loops over and over. The dead wax area of side A also includes a hand-etched floating hologram of a spinning angel.
Here's the complete list of features on the Ultra LP, which the Third Man website says will be "the standard version" of the vinyl format of Lazaretto:
- 180 gram vinyl
- 2 vinyl-only hidden tracks hidden beneath the center labels
- 1 hidden track plays at 78 RPM, one plays at 45 RPM, making this a 3-speed record
- Side A plays from the inside out
- Dual-groove technology: plays an electric or acoustic intro for "Just One Drink" depending on where needle is dropped. The grooves meet for the body of the song.
- Matte finish on Side B, giving the appearance of an un-played 78 RPM record
- Both sides end with locked grooves
- Vinyl pressed in seldom-used flat-edged format
- Dead wax area on Side A contains a hand-etched hologram by Tristan Duke of Infinity Light Science, the first of its kind on a vinyl record
- Absolutely zero compression used during recording, mixing and mastering
- Different running order from the CD/digital version
- LP utilizes some mixes different from those used on CD and digital version
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